Customer Wins

Houston Dynamo democratize organizational data and realize $90k in time savings

Summary

$90,000

in time savings

7%

anticipated improvement in ticket sales revenue

FLAGGING AT RISK ACCOUNTS

identify at risk package buyers

The Goal

The Houston Dynamo were looking to automate analytics efforts and democratize organizational data

What We Did

Implemented season long automated retention scoring with the ability to incorporate over 100 attributes
Implemented robust, automated data infrastructure

How We Did It

Leveraged the StellarAlgo segmentation toolkit: Cohort Builder & Analyzer

“StellarAlgo’s robust analytics capabilities and partnership driven approach has resulted in immediate value for our organization. We were able to deploy the data platform ahead of schedule and immediately started seeing results. The platform has materially freed up our internal analytics and ticket operations resources while adding another level of sophistication to our ability to understand fan engagement and propensities in automated fashion.”
Frank Arnold

VP Administration