How top brands are using a new technology to transform their sports sponsorships. Learn more
For Performance Marketing Teams
Fan Engagement
Understand and activate your entire fan universe in one customer data platform.
Lead Scoring & Segmentation
Identify and segment fans most likely to purchase.
For Data Teams
Data Management
Bring disconnected data sources together in the StellarAlgo Platform.
Integrations
150+ integrations unlock fan data from multiple sources and destinations.
Emerging Leagues
Live Events
Major Leagues
Media and Gaming
Multi-Property
About Us
We built the world’s largest fan database to help properties and partners succeed.
Culture
Our team thrives on challenges and growth.
News
Get the latest updates from StellarAlgo.
Leadership
Meet our team of sports and analytics experts.
Careers
Join our team of all-stars.
Your fans are changing. Our platform matches them stride for stride. Put the power of the world’s largest collection of fan data at your fingertips.
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Analytics teams have their hands full, with access to more fan data than ever before. Without a reliable data strategy, hidden revenue opportunities are never discovered. We partner with your analytics team to unify disconnected data sources, identify opportunities, and turn raw data into measurable impact.
Learn more about Data Management
Understand exactly how major league fans are engaging with ticketing, merchandise, digital media, and more. We help performance marketers build granular audience segments and launch personalized, data-driven campaigns that grow revenue and validate attribution.
Learn more about Fan Engagement
Surface high-quality leads based on dozens of attributes and behaviors. We’ve tailored our lead and retention-scoring machine learning models to deliver the insights you need for success. Leverage decades of learnings and technology developed in close partnership with customers like the Vancouver Canucks, New York Yankees, and LA Kings.
Learn more about Lead Scoring and Segmentation
StellarAlgo presented a complimentary webinar featuring panelists from the National Football League (NFL), including the Las Vegas Raiders, the Kansas City Chiefs, and the league office.
Apply Stellar Plays to your sales and marketing strategy to boost engagement and scale revenue.
Backed and informed by our own industry research and 200M fan data asset, Stellar Plays are built by data scientists and tenured sports business experts. Stellar Plays map to your in-season and off-season business cycles, so you never miss an opportunity to realize value from your fan data.
It’s no surprise upwards of 85% of single-game ticket buyers don’t come back. Identify and engage these fans with a proven, personalized campaign strategy.
On average, teams that execute this strategy win back 5%+ of lapsed ticket buyers.
The fresh experience of first-known attendees represents an opportunity for tailored engagement.
Top-performing teams that execute this strategy achieve up to 15% increase in first-known attendees returning for at least one more game.
Membership services teams use StellarAlgo’s machine learning tools to prioritize package buyer touchpoints and maximize in-house bandwidth.
Teams that execute this strategy have seen up to a 12% increase in critical full-season renewals.
Nurture marketing opt-in from your casual fans to bring them into the fold. Enable omnichannel strategies that maximize engagement and opportunities for conversion.
Use your 360° view of the fan to identify opportunities to reach their friends and family. Personalize your marketing approach to their unique demographics to get the entire social circle engaged.
We’re in this together. Our Customer Success team knows the ins and outs of the platform (and your fan data) better than anyone. Whether we’re walking you through platform features, providing support as you execute Stellar Plays, or helping you identify and make sense of trends in your data, we’re committed to coaching, shooting straight, and making the assist for your goals.
StellarAlgo is pleased to announce that the company is entering a multi-year, league-wide strategic partnership with the National Basketball Association (NBA). This agreement will provide all 30 NBA teams with access to the industry-leading StellarAlgo Platform to power better engagement with basketball fans whether in-venue or elsewhere.
