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Nov 17, 2022
StellarAlgo
Rancho Cucamonga, CA – StellarAlgo and the Rancho Cucamonga Quakes, Single-A affiliate of the LA Dodgers, are proud to announce a new partnership. The Quakes are implementing the StellarAlgo Platform to guide their fan engagement strategy and build off their ongoing incremental growth to apply more data to their business strategies and tactics, and to better capture fan data points to support organization-wide data-based decision making.
“We’ve wanted to bring in StellarAlgo for quite some time after hearing of the successful impact it’s made with other teams in Minor League Baseball, and we’re thrilled all the pieces fit into place this year for us to finally work together,” said Monica Ortega, Vice President of Ticket Sales at the Rancho Cucamonga Quakes. “Over the past several years, we’ve been working to level up our internal processes and the technology we use to become a more data-driven organization. We’re excited for the StellarAlgo Platform to be the nucleus of that strategy.”
The Rancho Cucamonga Quakes are part of a growing number of teams using this off-season to expand how they connect and engage with their fans. Focusing primarily on fan growth strategies, improving the way they personalize how they talk to fans in digital and email campaigns, and trying new tactics to nurture fans in ways that will help them to feel more connected to the Quakes, the StellarAlgo Platform will enable the Quakes’ marketing and sales teams to better understand their fans and make gains in those areas.
“We’re thrilled to welcome the Rancho Cucamonga Quakes to the StellarAlgo partnership ecosystem,” said Megan Kurcwal, Senior Vice President of Business Operations at StellarAlgo. “The team in Rancho Cucamonga is dedicated and thoughtful in their approach to connecting with their fans – we’re so looking forward to working with them to help accelerate their data-driven goals, and to better understand and connect with their fans. We’re sure 2023 will be an exciting year for the Quakes and we’re thrilled to be part of it.”
The StellarAlgo Platform is the easiest way to build and monetize the world’s most passionate audiences. Backed by machine-learning technology, StellarAlgo’s predictive capabilities enable live audience organizations to gain valuable insights into their fan universe, and to discern customer propensities for products and events while also unlocking the ‘Why’ behind conversion. Recognizing the significant growth and opportunity of teams and leagues outside the NHL, NFL, NBA, MLB, and MLS, StellarAlgo launched the Emerging Leagues business unit (ELBU) in January 2022, which is dedicated to supporting the unique needs and cultures of these businesses. StellarAlgo is partnered with more than 50 emerging teams and leagues across North America. For more information, please visit stellaralgo.com.
Founded in 2016, StellarAlgo is the leading customer cloud platform for the sports and entertainment industry, serving live audience organizations across North America, including enthusiast brands, sports teams, sponsors, and live events properties. Backed by proprietary machine learning technology trained on over 5-billion interaction data points across more than 100-million unique records, the StellarAlgo Platform enables industry professionals to predict and understand how fans engage with their favorite properties while implementing a fan-centric approach that maximizes the lifetime value of their fan universe – it’s the reason more than 110 major and minor league sports franchises, entertainment, and live audience organizations put the StellarAlgo Platform at the core of their operations. StellarAlgo is headquartered in Calgary, Canada. For more information, please visit stellaralgo.com.
The Rancho Cucamonga Quakes are the proud California league partner of the Los Angeles Dodgers and premier source of family entertainment in the Inland Empire. The Quakes will celebrate their 30th baseball season in 2023. Since 1993, over seven million fans have passed through the gates of LoanMart Field and 69 major-league all-stars have donned a Quakes uniform. The Quakes have been crowned league champions in 1994, 2015, and 2018.